Writing content for your website includes a few topics such as SEO, Grammatics/Spelling and Design.
If you have the money to invest and being in the top 10 of a search, is vital for your business, then you need the services of an SEO Company.
To write SEO targeted content for your website, you should first concentrate on your home page.
Think about what your business is about? What would you type in a search if you were looking for your business. Would you type in Perth plumbers, or hotels in Broome? Whatever words you came up with for your search, become your keywords.
When writing your introductory text for your homepage, use these keywords in your text at least 3 or 4 times.
Repeat this process for every page in your website.